Metrics and targets
They say you manage what you measure. We’ll help you create SMART targets so you can measure whether your plans are on track.
We’ll help you understand what data you’ll need to monitor. And we’ll give you the tools and guidance to take a “goldilocks” approach to collecting it – not too much effort, but not too little!
Metrics
Every business measures performance. But when it comes to sustainability, it’s easy to fall into the trap of measuring things that don’t align with the business’ wider ambitions.
Our approach ensures environmental and social metrics sit alongside key business performance indicators. That reduces the effort of data collection. It ensures your sustainability metrics are given the correct level of scrutiny. And it means they’re grounded in reality and tied to that third ‘p’ of the “triple bottom line”: profit.
For basic metrics to help launch your sustainability strategy, and for comprehensive data collection that meets the requirements of the EU Corporate Sustainability Reporting Directive (CSRD), talk to us.
Targets
Without ambitious targets, sustainability risks being little more than a hobby. We’ll help you set targets that are appropriate for your business and SMART – specific, measurable, achievable, realistic, and time-constrained.
How will we do that? We’ll look at what your competitors, customers and leading businesses are doing. Our Action and Ambition workshop will inform your target setting, and ensure your targets align with leadership ambitions and are backed by a credible plan.
And we’ll make sure that, where required, your net-zero targets are aligned with the net-zero standard of the science-based targets initiative (SBTi).
What our customers say

Freddie Bowlby, Sustainability Manager
Pennon Group plc

Katy Conway, Brand Communications & ESG Director
75 Media

Kevin Dunckley, Chief Sustainability Officer
HH Global

Anureet Kaur, Sustainability Manager
Softchoice

Raj Neelakantan, Procurement Operations Manager
Cadent Gas

Dafydd Hughes, Head of Central Operations
Huws Gray Group

Robin Tudor, Head of PR and Communications
Liverpool John Lennon Airport

Jon Dale, Corporate Affairs & ESG Lead
Punch Pubs & Co

Kate Hursthouse, Global Head of Responsible Business
Kennedys Law LLP
